Girl Beer
Girl Beer is a flavored light beer brand built on a straightforward insight: for the first time in history, the majority of alcohol consumers under 30 are female, and nearly 60% of those women say they don't drink beer because the category lacks flavor options. The brand pairs humor-driven marketing with 4.2% ABV beers made with real juice and organic flavors — zero added sugar, 95 calories, in flavors like Pineapple Yuzu and Strawberry Watermelon.