Creature Co.

Creature Co. is a consumer hardware company built around a simple but culturally attuned belief that personal computing is due for fun-first products. The company's first product is the Starboy, a next-generation digital pet. Starboy is a small standalone wearable powered by a custom animation engine. Each device ships with a distinct personality and a unique set of eyes. There are over 5000 looks, each with associated rarity.