Isaac Friedman-Heiman
Partner
Isaac brings a distinct lens to investing shaped by his background as a designer, founder, and creative leader. Over the past decade he's built companies from earliest stage through scale — co-founding an award-winning design and manufacturing business, consulting for brands that include Nike, Arc'teryx, and Apple, and serving as CMO at Enigma through its scale-up years. Isaac currently splits his time between New York and Atlanta with his wife and two daughters.
As AI fundamentally transforms our lives, Isaac invests against a single question: where does value endure? He seeks out companies built on real depth in a specific domain — a practice, an industry, a subculture — and led by founders whose understanding of that domain is inseparable from the business itself. The companies he believes will endure are the ones that elevate the human experience, not flatten it.